household names to me, just off the top are: snoop dogg, ice cube, 50 cent, eminem, 2pac, BIG, p diddy, mc hammer. those are household names.
as far as in the rap community then there are several people that i could name, hell about 20, and you can thank the brainwashing of radio and video play for that. but what me and peete are tryin to say is this: lets say i sign a major deal. i start workin my album, i turn it in. oh the a&r wants more radio friendly tracks. ok, so i turn it in again. he says ok this sounds hot, lets put this on hold, and you go drop a mixtape to get your name out there. i drop a mixtape. a get a lil buzz. then i do a lil magazine article here and there. then they may say they want me to drop another mixtape to get the buzz going. then they drop my single, but to my damn luck a month goes by, and well i don't have enough spins on the radio and it would be a risk to put it out there. so they try to push it some more, the push back my album, then they put it out. yes i skipped some shit, but here is the point:
it is a risk, it is not guaranteed you will have fame and notoriety with a major deal.
so tell me this friend, the pack had a HUGE single with vans. HUGE. yet they pushed only 11,000 they first week. do you consdier that a success?
to me they got national exposure, but it did not translate into units, and thats what matters at the end of the day