If they were smart, they would incorporate some kind of flash/SSD storage as opposed to the traditional platter-based storage. SSD takes up less power, runs cooler, and doesn't have moving parts. It would cut down an A LOT of things that keep HDD's behind the times in terms of speed. While per GB, the HDD is still miles ahead of SSD in terms of value, SSD's have dropped in price A LOT in the last year. You can get 120GB for $100 now no problem. 1TB HDD's can be had for aorund the same price though, so we see where the $=value argument comes in. But ill take speed and reliability over size any day, especially if cloud storage is indeed on the horizon.