20th Century Fox provided this photo of the Simpson family--and Homer's pet pig--in "The Simpsons Movie." (AP Photo/20th Century Fox/Matt Groening)
'The Simpsons Movie' Earns Big Doh!
Sunday, July 29, 2007 3:04 PM EDT
The Associated Press
By GARY GENTILE Associated Press Writer
LOS ANGELES (AP) — Woo Hoo! "The Simpsons Movie" turned doughnuts into dollars over the weekend, raking in $71.9 million to debut as the top movie this week.
The big screen tale of the lovable, if dysfunctional, family rolled over the competition, sending last week's top movie, Universal Studio's "I Now Pronounce You Chuck and Larry," into second place with $19 million, a 44 percent drop.
"Harry Potter and the Order of the Phoenix," from Warner Bros., fell to third place with $17.1 million, a 48 percent drop from last week. The film has grossed $242 million domestically after three weeks in theaters.
"Homer's odyssey paid off," said Paul Dergarabedian, president of box-office tracker Media By Numbers.
The film, which featured the antics of yellow-hued Homer, Marge, Bart, Lisa, Maggie and a host of motley characters, grossed an average of $18,320 on 3,922 screens across the country and also opened strongly in 70 foreign markets.
"We are ecstatic," said Chris Aronson, senior vice president for distribution at 20th Century Fox. "It far exceeded even the most optimistic of expectations."
The hand-drawn movie had the fifth best opening weekend of the year, beating such notable contenders as "Transformers," from Paramount, "Ghost Rider," from Sony Pictures and the computer-animated "Ratatouille," from The Walt Disney Co. and Pixar Animation Studios.
"It's unprecedented to have the longest-running sitcom of all time still on the air and have it also be the number one movie in theaters," Dergarabedian said.
Dergarabedian praised the film's marketing campaign, which included dressing a number of 7-Eleven stores around the country as Kwik-E-Marts, the fictional convenience stores selling such Simpsons' favorites as Buzz Cola and Squishees.
The debut was good news for Fox, which also has done well this year with top-grossing films "Live Free or Die Hard" and "Fantastic Four: Rise of the Silver Surfer."
The long-awaited film version of the Fox Television show played well across the country and with all age brackets, Fox said Sunday, giving the distributor hope that it will hold its own against next week's big opener, "The Bourne Ultimatum," from Universal.
The stellar debut of "The Simpsons Movie" helped propel the summer box office take. This week's top-12 films grossed $168.6 million, up a whopping 45 percent from the top 12 last year, which included "Miami Vice" and "Pirates of the Caribbean: Dead Man's Chest."
The weekend's other debuts made the top 10, but lagged far behind "The Simpsons Movie."
"No Reservations," the Warner Bros. romantic comedy starring Catherine Zeta-Jones as a gourmet chef, earned $11.8 million.
"I Know Who Killed Me," a Sony Pictures/Tri-Star thriller starring Lindsay Lohan, debuted in 9th place with a paltry $3.4 million.
"Who's Your Caddy," from Metro-Goldwyn-Mayer, grossed $2.9 million.
Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Media By Numbers LLC. Final figures will be released Monday.
1. "The Simpsons Movie," $71.9 million.
2. "I Now Pronounce You Chuck & Larry," $19.1 million.
3. "Harry Potter and the Order of the Phoenix," $17.1 million.
4. "Hairspray," $15.6 million.
5. "No Reservations," $11.8 million.
6. "Transformers," $11.5 million.
7. "Ratatouille," $7.2 million.
8. "Live Free or Die Hard," $5.4 million.
9. "I Know Who Killed Me," $3.4 million.
10. "Who's Your Caddy," $2.9 million.
———
On the Net:
www.mediabynumbers.com
`The Simpsons Movie' Not Exxxxxcellent
Wednesday, July 25, 2007 6:24 PM EDT
The Associated Press
By JAKE COYLE AP Entertainment Writer
The universe of "The Simpsons" — outlandish, yellow and absent of normal human growth — has sketched with parodying perfection the struggle of family life, the exploitation of a neighbor's good will and the bizarre qualities of school bus drivers, to name just a few of its accomplishments.
In one of its greatest episodes, about Prohibition, Homer's concluding toast demonstrated how the animated series could be as damning as it was hilarious: "To alcohol, the cause and solution to all of life's problems!"
"The Simpsons Movie" arrives a decade after that 1997 episode, and long after its glory days. Not to sound too much like the Comic Book Guy, but the Fox sitcom, which once brilliantly satirized TV's conventions, has gradually settled into its own ruts — which usually entails Homer acting silly for silliness' sake.
After 18 seasons on television, the much-anticipated big-screen debut of "The Simpsons" feels purposeless — as if creator Matt Groening finally thought: "Well, we might as well."
The movie quickly revels in lampooning itself. Ralph Wiggum crawls over the opening 20th Century Fox logo. An "Itchy and Scratchy" segment then plays out before revealing the Simpsons family watching, seated in a movie theater.
"I can't believe we're paying for something we get for free on TV!" exclaims Homer (voiced by Dan Castellaneta).
An alteration of the show's opening sequence leads to a Green Day concert where the band tries to speak about pollution, thereby setting up the action: Lake Springfield, it turns out, is a polluted mess, the result of — among other things — Krusty the Clown dumping tankfuls of his flop sweat into it.
Homer ruins a cleanup effort, however, emptying a silo (yes, a silo) of pig feces in the lake, the result of his new best friend: the adopted Spider-Pig, who's later renamed Plopper. This isn't Homer's first love affair with a potential meal, nor his only go-around with a pig. Fans will recall his "pig-de-la-resistance" in "Lisa the Vegetarian," the excellent 1995 episode in which vegetarianism is tackled more successfully than pollution is here.
Lake Springfield promptly turns black and the Environmental Protection Agency, led by Russ Cargill (Albert Brooks), soon intervenes, placing a giant, transparent dome over Springfield and its townspeople. It's a clearly redundant entrapment for a town that exists everywhere and nowhere. (At one point, standing atop a mountain, Ned Flanders points to the states bordering Springfield: Ohio, Maine, Kentucky and Nevada.)
Cargill — who sounds a lot like Hank Scorpio, the maniacal but cheery evil genius Brooks voiced in a 1996 episode — works for President Arnold Schwarzenegger (Harry Shearer) who declares: "I was elected to lead, not to read."
Homer must save the town from Cargill's plans for Springfield, but, more importantly, he has to win back the trust of Marge, Bart, Lisa and Maggie.
The plot is wayward at times — particularly a trip to Alaska that feels excerpted from an unaired episode.
But narrative was never what drove "The Simpsons." It was always the jokes, which are just as relentless here as they are on the show.
Under director David Silverman's stewardship, the animation is brighter and filled with more background detail. Every character now maneuvers with a carefully drawn shadow.
Little has changed in the leap to the big screen, but we do gain a new perspective on Springfield, where Mr. Burns' house is now so elevated it seems more like the Grinch's lair hovering above Whoville.
We also see for the first time Nelson's mother (she also says "Ha ha!"), Milhouse's neighborhood and Bart's bathing suit area. His full-frontal scene is one of the movie's best visual gags.
While "The Simpsons Movie" is — like the TV show has become — too much a caricature of itself, it still possesses good cheer, an aversion to self-seriousness and manic energy for stuffing the screen with layers of humor.
In one of the final scenes, Homer again finds himself soaring across Springfield Gorge as he did in the 1990 "Bart the Daredevil" episode. On the other side of the gorge, moviegoers will notice an old ambulance from that episode crashed against a tree — as though it's been sitting there in SimpsonLand for 17 years.
The small artifact of animation recalls both the show's bygone triumphs and stubborn resilience.
"The Simpsons Movie," a 20th Century Fox release, is rated PG-13 for irreverent humor throughout. Running time: 87 minutes. Two and a half stars out of four.
———
Motion Picture Association of America rating definitions:
G — General audiences. All ages admitted.
PG — Parental guidance suggested. Some material may not be suitable for children.
PG-13 — Special parental guidance strongly suggested for children under 13. Some material may be inappropriate for young children.
R — Restricted. Under 17 requires accompanying parent or adult guardian.
NC-17 — No one under 17 admitted.