Yeah, but that's been going on for over a decade now, not like it's something new. I know what you mean though because I could sadly see this song getting kind of big.
Plus it's not like hipsters are a new either, that's just what people call "those people" these days.
All that being said and how awful that song is, I've heard worse from people who aren't labeled hipsters, so it's whatever. Just not for me.