RECENT ARIZONA SWEET TEA CONCERN
Recently, the internet has carried unfounded accusations unfairly accusing AriZona Beverages of labeling cans of our Sweet Tea with racist images on the label. We want to state clearly that these accusations could not be more inaccurate. The label depicts three individuals of non-descript race, a stately home with columns, and trees with Spanish moss hanging from the limbs. The original rendering of the label was done in color pencil/marker by the same graphic artist who has created the beautiful art that has appeared on practically every AriZona product label we have ever brought to market. (See blown-up image of the people). When printed on our plastic gallon packages and our poly shrink-wrap 16 and 20 ounce glass bottles, the image translates with a high degree of accuracy. When painting the image on our aluminum cans, the art does not translate the same due to limits in printing technology and the limit on the number of colors our can supplier can work with at the same time.
Racism in any form is a blight on mankind that must be opposed whenever and wherever it rears its ugly head. Because good people of all backgrounds rightfully reject this dreadful practice and shun those who spread messages of intolerance, we must first be sure that the label fits before we accuse. The duty of all people of honor, is to check the facts before we make accusations that effect reputations. Irresponsible blogging and fact-less talk promote nothing positive. Before we go around spreading the word that something is racist, let’s act in a reasonable and responsible manner, because to unfairly accuse someone of being a racist is a hurt that no one should suffer. People of all walks of life enjoy our products and we do not ever want to offend or alienate any of them. We hope you will continue to support the AriZona brand.