Over 200 million to watch two time Chinese Gold Medalist make his pro debut??
This will be the most watched fight in history
http://online.wsj.com/article/SB1000...896450326.html
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By KATE O'KEEFFE And GORDON MARINO
When the biggest names in boxing talk about the future of
the sport, they point to a soft-spoken man who weighs
only a little over 100 pounds and hails from one of China's
poorest provinces.
Two-time Olympic gold medalist and three-time world
amateur boxing champion Zou Shiming will make his
professional debut on April 6 in a four-round flyweight
bout against Eleazar Valenzuela of Mexico at the Venetian
Macao Resort in Macau.
Saturday's fight featuring Zou Shiming—China's first
Olympic gold medalist in boxing—will be the most-watched telecast in the professional sport's history, says
his promoter, the octogenarian Bob Arum, who has
represented boxers from Muhammad Ali to Manny
Pacquiao.
"Such is the demographics of China," he said, predicting
that more than 200 million homes in the world's most
populous country will tune in to see Mr. Zou, who, at 31
years of age, is a gray beard in terms of a fighter making
his pro debut.
The fight, which is taking place in the Chinese gambling
enclave of Macau, will be broadcast free in China. But Mr.
Arum hopes to ultimately be able to charge Chinese
viewers for future boxing events, a la pay-per-view, as he
does in the U.S., assuming Saturday's fight is a popular
success.
It is an event that would have literally been impossible
just a few decades ago and one that underscores the
rising importance of China as a source of growth for many
global industries, including sports.
Boxing was banned in China in the 1960s and '70s during
late Communist dictator Mao Zedong's rule. The sport
was considered too savage and too Western. It wasn't
until 1986 that boxing was allowed again after authorities
realized its many weight classes could aid the country's
pursuit of Olympic medals.
Mr. Zou proved them right, winning gold for China in both
the 2008 and 2012 Olympics. This weekend he will make
his professional debut at the Venetian Macao, Las Vegas
Sands Corp.'s LVS -0.56% flagship casino-resort in the
world's largest gambling market.
Two world championship bouts will take place at the
"Fists of Gold" event—so named for Mr. Zou's pair of
Olympic medals. But all eyes in China will be on Mr. Zou,
who fights in the flyweight class, which is between 108-112 pounds. He is favored to win over his opponent,
Eleazar Valenzuela of Mexico.
"Every country in the world is patriotic to some degree but
in China that support is kind of…feverish," said Michael
Haskamp, co-founder of Hong Kong-based Legend
Fighting Championship, an organizer of mixed martial arts
contests. Legend isn't involved in "Fists of Gold."
In an interview, Mr. Zou was humble but focused as he
talked about his ambitions. In addition to wanting to win
championships, he said he hopes to inspire more of his
countrymen to take an interest in the sport he loves.
When asked what kind of boxer nickname he might adopt,
Mr. Zou said he hoped fans would decide for themselves
after seeing him fight. "One thing without a doubt is that
I'm a happy boxer," he said with a broad smile. "As long
as I'm in the ring I'm happy."
The Venetian has been heavily promoting the fight with
advertisements and VIP events. On site the casino has set
up special photo booths so guests can get their pictures
taken with a high-tech image of a hooded Mr. Zou in
fighting stance.
The casino even commissioned a theme song for the
event. Local pop star Stephanie Cheng sings about the
fight in auto-tuned Mandarin, while rapper Kevin Chau, or
"Gold Mountain," spits English verses such as: "I got 1.3
billion wishin' / Two fists of gold will elevate their
position." At one point Mr. Chau references the Boxer
Rebellion, an antiforeign movement in China at the turn of
the 20th century.
As is often the case with a fighter's first big bout, the size
of the purse hasn't been announced.
As a diminutive 12-year-old, a young Zou Shiming began
studying martial arts, but after much pestering he
convinced his parents and a local coach to let him take up
boxing instead. In 1996 Mr. Zou became a member of
Guizhou province boxing team. Twelve years later he
would become China's first boxing gold medalist in the
Olympics.
In preparation for this weekend's debut, Mr. Arum in
February sent Mr. Zou to study in the U.S. with boxing
maestro Freddie Roach.
"When I first began working with him, I was a little
concerned about him coming to my gym…because the
only sparring partner I had for him at 112 [pounds] was a
world champion Brian Viloria," said Mr. Roach, a Hall of
Fame trainer. "But when I put them together I was quite
pleased. Shiming is a great student. He picks up things
quickly."
Roach had high praise for Mr. Zou's speed, timing, and
sense of distance. Trying to teach his student the power
game, Mr. Roach is working on getting Shiming to engage
and sit down on his punches. Right now, Mr. Roach said,
"Shiming's best combination is a right uppercut to the
body followed by a left hook to the head."
Mr. Zou's professional debut has been a cultural exchange
for both the boxer and his promoter. While training in
Hollywood, Calif., Mr. Zou learned his first few words of
English. Mr. Arum said he took "the kid" to sleek Beverly
Hills hot spot Mr. Chow for dinner for a taste of home.
"There are no Chinese people here," Mr. Zou correctly
observed, according to Mr. Arum.
While Mr. Arum was in Beijing in January to announce the
fight, he experienced a cultural shock of his own: no one
in the Chinese restaurant where he was dining had ever
heard of Frank Sinatra or Elvis Presley. (But they did know
of rapper 50 Cent.)
Mr. Arum said he doesn't plan to teach Mr. Zou the trash-talking skills that some of his U.S. boxing counterparts
have mastered. "First of all, it wouldn't work, and,
secondly, it'd be counter-productive," he said. "We want
him to be like he is: a decent, humble, family guy."