"The way it will work is you will buy a $13 voucher on livingsocial.com with your address info. McDonalds will then mail you the certificate booklet. I guess it works similar to the way some of the movie ticket deals have worked in the past from AMC."
https://share.livingsocial.com/deals/190802?ref=conf-jp&rpi=38680736
https://share.livingsocial.com/deals/190802?ref=conf-jp&rpi=38680736