In to a recent interview Tajai says
I was wondering what fans of Hiero think of other artists releasing projects on Imperium? Such artists as Prince Ali, OC, Encore, Z Man, Beeda Weeda, A Band Called Pain, Musab and Knobody. My opinion, I've heard the Encore and Prince Ali albums and wow they're great, they fit right in to the style of Hiero. The Encore album maybe one of my favorite underground albums of all time. I'm about to get the OC and Z Man albums because based on the tracks I'v heard, I look forward to buying them. Heard some Musab and Knobody tracks from the podcast and wasn't really feeling them. Beeda's ok, makes hit and miss tracks IMO. A Band Called Pain, haven't heard any tracks from them but I'm not heavy into metal anyways.
"Our fans aren't that forgiving. Even bringing up other acts like Knobody or Musab, who are on the same tip as Hiero — our fans want Hiero music," Massey said, in reference to Hiero Imperium artists and the group's demanding backpacker following.