I can shoot you this much info. I browsed eBay a little bit for you because your post sparked interest to me. From the descriptions on peoples' post the card books for a high value of $300. The card is selling for $50-$100 on eBay from what I can see. Here are a couple of links for you to check out on eBay..
http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=2717568752&category=16271
http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=2717659378&category=642
I used to be a big sports card collector, I have over 11,000 cards boxed up from over the years, some still in cases. eBay is the best thing to happen to card collectors. One of the main concerns when collecting cards is the worth of them, but everyone who has ever collected them knows that a card shop won't buy a damn thing from you; and even if you had some "hot" card they wanted, they would pay you poor prices and often offer you trades. Now that eBay is here, you can sale just about anything for a much better price. My brother recently sold a $270 Terry Bradshaw Jersey Autograph card for $100. I never would have thought he would get anywhere near that. I think im going to dig up my old boxes and sort through them see if I can find any sellers. I have a stack of screw cased Kobe Bryant rookie cards, but I think ill hold on to those bad boys.