http://radioinsight.com/sacramentos-bomb-getting-hot/
Entravision Communications’ Rhythmic CHR “103.5 The Bomb” KBMB Sacramento is in the process of shifting to a more Mainstream presentation. Syndicated morning host Big Boy will be dropped in favor of a “More Music Morning” show. Entravision registered Hot1035Radio.com last week, currently pointing to a splash page for KBMB being “Under Construction”.
A shift to Mainstream will place KBMB in more direct competition with Entercom’s “107.9 The End” KDND as opposed to CBS’ Rhythmic 102.5 KSFM.
Entravision Communications’ Rhythmic CHR “103.5 The Bomb” KBMB Sacramento is in the process of shifting to a more Mainstream presentation. Syndicated morning host Big Boy will be dropped in favor of a “More Music Morning” show. Entravision registered Hot1035Radio.com last week, currently pointing to a splash page for KBMB being “Under Construction”.
A shift to Mainstream will place KBMB in more direct competition with Entercom’s “107.9 The End” KDND as opposed to CBS’ Rhythmic 102.5 KSFM.