DJ Mustard Says West Coast Hip Hop Was Dead Before He, YG Broke Out

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Nov 8, 2008
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#48
All "Mustard stole the bay whatever" BS aside, I agree with Mustard. He's right - to an extent. West Coast "Mainstream" Hip Hop was out of the limelight. The southern / Dirty South 'sound' has been at the forefront in Hip Hop for a hot minute until this current sound came thru.

That said, if cats can get past their differences -this could be a good time for some cats from the bay to slide in thru the side door and work with this cat on the 'next' bay hit...

#JusSayin
Nigga fuck with Bay real tuff real nigga like Vell,Iamsu,Cookie money to name a few...La brought back the mainstream look ATL had it since pac died
 
Mar 5, 2014
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#52
Never heard of dom kennedy or cassy veggies

Anyways, this piggly wiggly ass nigga needs to stop generalizing shit like that and calm that ego down. Its ovious hes talkimg about la/socal, so say that then dont say "the whole west coast" in general. And he himself didnt bring shit back for la, maybe the rappers did but his beats aint all that sick and they all the same and they all use sounds that have been used before hella and it aint original, and hella generic and not real west coast shit, more like club/strip club crap people can shake yo booty too, his influence is lil jon. He cant be talkin shit over and over again and apoligize with "oh i didnt know, im a 90s baby"...
Haha Piggly wiggly ass nigga that shit made my night
 
Feb 16, 2006
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#56
Not a hater but if I was dj quik I would feel some type of way for making dope thought out beats for decades to have some fat kid with a computer making beats from down the street come up in a year and become producer of the year. Shit ain't right mayne!!!
why would quik feel some type of way? quik is a legend, sold way more records as an artist and as a producer then mustard ever will and mustard realistically wont be around too much longer.
 
Mar 3, 2008
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#58
Bossflossy he'll yea quik a legend but he don't get near the sales or spect he deserves. A 90s baby will tell u mustard tighter then him....and I agree with u his shit ain't gonna last a tick pass minute rice!!!
 

ThaG

Sicc OG
Jun 30, 2005
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#59
He seems to say something disrespectful every chance he gets.

My issue is that he's not that good of a producer to be talking like that. Anyone can make those one-note-at-a-time beats. A dope producer's sound can't be replicated (that easily). If he stopped making beats today, someone else could sit in for him and nobody would know the difference.
I still cannot understand how DJ Mustard became the hottest producer in all of hip-hop. I am not surprised by the fact that his beats suck (and they do) but at least pretty much everyone who has held that title in the past (even if a number of them also weren't that great) has had a signature instantly recognizable sound. He does not.

The "DJ Mustard sound" is basically picking up the worst trend of hip-hop from the late 90s onwards, which is the continued simplification and loss of musicality and identity in beats (i.e. the one-note, it-all-sounds-the-same kind of production that is the reason why the vast majority of music released since the lates 90s has been crap), and taking it to a new extreme. I just don't understand how anyone can like that (but then it is also true that I am not 15-year-old anymore). Hyphy music was simplistic but it had an identity and a certain vibe to it. Snap music from the mid-00s was extremely simplistic but it also had a distinct identity. Trap music has been far from simplistic - even if beats are often easy and quick to make, the best works in the genre have in fact been quite complex orchestrations, and it definitely has an identity, which is probably why it has endured for so long and has shown such a capacity to reinvent itself every few years. But DJ Mustard? Who is listening to this crap...

The good news is that he will enjoy his fame for another year or so and then will fade from the spotlight. The bad news is that the next one to take his place might be even worse.

P.S. The West was indeed dead and in fact still is even with DJ Mustard. Because the last and only time the West was really relevant, at this point more than 15 years ago, it had a distinct sound, and it was having that sound that made it relevant. Without a signature sound you can have individual rappers blow up, like Kendrick Lamar, The Game before him, etc., but you can never really talk about the region being on top of the rap game.
 
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Feb 8, 2006
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#60
he is on the radio 24/7 with his don't tell um song and yg
either make pop music to get on the radio or don't listen to the radio

he makes club songs and that is what is in demand right now for pop radio and young kids