LOKI INTERVIEW!!!

  • Wanna Join? New users you can now register lightning fast using your Facebook or Twitter accounts.
Feb 23, 2003
5,461
47
0
42
#1
What's up Loki, what's crackin in 2005?

Loki: Whut up, I've joined up with X-Raided in forming a new record company, Bloc Star Entertainment. We are working on our first record right now, I've been in the studio these last 2 weeks and it's shaping up to be a monster record. All new material from myself, from X-Raided himself and all our affiliates.

What about your next solo project?

Loki: My next solo project for 2005 is a mixtape. On this is a bunch of material that only got regional release as well as a bunch of new material. It's a way for me to look back at the last ten years, assess them, comment on em, polish up those diamonds that never got the shine they deserved & move onto a new era.

When will it drop, what's the title, who's on it?

Loki: By the end of the year. It's called "The Bastard: Remixed & Remastered". Features to look for: X-Raided, Lynch, Droop, Dubb Sak, P-Folks, Devious & Trauma Unit to name a few.

What's up with X-Raided, how's he doin?

Loki: He's good. Being transferred through the system right now so communications is low. He's real positive about the new label and we are working on getting him out of there. Which can be done and we will do it.

The project with X-Raided, what can we expect?

Loki: The new project will reflect the future of West Coast Hip Hop, for starters. We are thinking globally and it reflects in our music. The first record is about clearing the air and then from there on it's crackin. You can expect a never before heard X-Raided, new X-Raided, and all our friends and affiliates getting down.

When you both decided to do this project?

Loki: We'd been corresponding for a while now and it just made sense. We agree on a lot of things philosophially and we share a similiar vision of where the music needs to go and where we as artists need to take it.

Can you tell when it's droppin and who else is takin part on that one?

Loki: You've seen a lot independant labels promise street dates and break em. We don't want to do that so I will not yet promise a street date until I know it's solid. We are looking to drop it this summer, though. No Love is on there, T-Nutty, D-Dubb, G-Macc, Lynch, Trauma Unit, T.A., that's a few of the higlights on it.

What sound can we expect there with both of your individual styles combined?

Loki: Well you can expect the classic sound we got. Real talk and a ton of bricks.

Can you describe the process of producin a track with X-Raided as long he's still locked up?

Loki: Yes and no. You may have heard how he did it in the past, but we got some new angles in the works and this time they are legal. Nuff said.

What about C-Way, can we expect anything in the future?

Loki: You can expect a lot from C-Way. They are Bloc Star, just with their own infrastructure.

What about your own label AnyGhetto?

Loki: AnyGhetto is Bloc Star as well you know. Bloc Star is the umbrella, AnyGhetto will still be developed along for other more niche specific projects.

Are there artists you'll support on your label already?

Loki: Right now Bloc Star is about establishing X-Raided and myself. Once we've established ourselves and the X-Raided is released from prison, then it's over: the pitbull is in the chicken coop. It's no stoppin what Bloc Star will do. We have a few artists we want to develop but we can't feed others until we got a roof over our heads.

What's the story behind the name "AnyGhetto"?

Loki: I wanted a label that spoke to everybody. There's that old war song, "the world is a ghetto", and we may not agree with that as much in America, but it's true. AnyGhetto is a reflection of that.

Since when do you produce tracks on your own?

Loki: Since my new record "21 gun salute". I helped in production on "Illegitimati" but as a producer I'm just now really seriously getting into that. There's a few cuts I've produced on the new Bloc Star record that y'all will hear.

What equipment do you work with?

Loki: The mp3, Reason, Recycle, the Triton. The mp3 has made a comeback in my circle of producers. Programs like Reason have enabled a lot of freedom in manipulating sound. Any old keyboard will do, connected to Reason. It's a simple workstation we got set up.

What inspires you to write rhymes and do tracks?

Loki: Life and death. It's something I will always return to, no matter what else I get involved with.

Can you tell a lil bit about your musical influences? When did you know the rap game is where you wanna be?

Loki: Influences are B.D.P., N.W.A, Public Enemy, Above the Law, Kool G Rap, Brand Nubian, Scarface, Geto Boys, Led Zeppelin, Tool, Bob Marley, Parliament, James Brown, War, Curtis Mayfield. I was a pop-locker waaaaay back in the day, I got seriously into mcing in the early nineties. Fell in with Lynch and the rest was history.

So let's do a little history lesson, where have you met Lynch?

Loki: I met Lynch at a studio session. We clicked right awawy. Started hangin out, doing more than just the music. Started up a click that eventually became the nucleus for Siccmade Muzicc.

What was the most important step in the beginng of your career?

Loki: Just deciding to take it seriously. And the gold plaque for "Dat'z what I said", on Master P's West Coast Bad Boyz II.

What about racism in the rap game. Do you think it's easier to be accepted and get respect being a white MC nowadays than when you started?

Loki: Well there's not been as much hate as you'd think. I was pretty much accepted from the get-go, but Sacramento's like that. It certainly contributes and takes away from my career at times. The point is to be the best, regardless your color. Pay attention to that, the rest will follow.

Why took it so long til the release of Illegitimati?

Loki: It was my first record. That and being a kid who didn't give a fuck and had no counsel on how the history works you know, lol.

Would you agree that "21 gun salute" is more Loki than "Illegitimati"?

Loki: Absolutely. It's much closer to me than the first record. And the new material is even closer to the truth.

Do you have any all time favorite track of yours?

Loki: More than one, "None to die for", "Plug nickel", "Fuck it then", "John Does & ho-cakes", "Good riddance" and "The memorial".

Can you give us some more info on your favorite tracks? What it means for you, the story behind the track, the studio session? Let's start with "None to die for".

Loki: This is just a real clean, radio friendly song and I'm proud of it. It didn't get it's proper due, back when it came out but I intend to change that. It's one of those tracks where I was able to diversify my sound and content and came off how I wanted it to. Lynch and D.E. only helped it too, with their hot contributions.

"Plug nickel"

Loki: One of that raw gritty songs that goes somewhere with it. I love the beat, its intensity, and it's some of my best lyrics from that period, period.

"Fuck it then"

Loki: I wanted to wrote an anthem and this is it. The hook just got re-worked for the remix, which is only an improvement, you can look for that on the mixtape. What else can I say? I had some shit on my mind and needed to ventilate.

"John Does & ho-cakes"

Loki: A diss track with all the ingredients, I wanted to serve so ruthlessly I even said fuck it and didn't put no catchy hook in there. It's really just 3 verses of venom on a few folks who needed to get stung. I'm not into industry beef so I put all that funk into this one track and let the rest of "21 gun salute" be about the music.
 
Feb 23, 2003
5,461
47
0
42
#2
"Good riddance"

Loki: Another anthem of a different color. I was real angry at the homie and this trife bitch he was letting walk all over him and this is what I wrote. The song as a whole came together perfect. The singing, the lyrics, the music, the outro, everythang. You'll notice how tightly I craft my lyrics but on this song I loosened up, did things I don't normally do in writing lyrics and it's good to do that occasionally. This song may not to appeal to everyone but it's song-craft perfection, you can't deny that.

"The memorial"

Loki: The perfect song. All from the heart, all real. It took a few weeks, but it wrote itself. It defies everything about a pop song writing: it's way over 3 and 1/2 minutes, it clocks in about 6 minutes long, it's down-tempo, it ain't about bitches or bling or partying, yet it's one of the strongest songs on the record and I consistently hear from people how it gets the most play. That's a testament to the truth and how people can feel it, know it, give it's due. Because it's so long I knew I had to break the monotony of the beat up so I put in that first verse of acapella, who the song is about, was a dear friend of mine. At least with that song I gave her the justice she deserved, in some small way. Rest in peace.

What does a common day in the life of Loki look like?

Loki: Writing, music, writing, writing.

Describe Sacramento for us a lil bit. You know we hear all that rap of Sac, but tell us what's special bout your city for you.

Loki: It's the most melting pot city in America, according to the Time magazine. I love it here. I look forward to trying out other cities but Sacramento got it's own vibe about it. It's a tough city and mean, but it's pretty kick back as well.

How you feel about the government? Do you think they care about what's goin on in urban areas and the social situation? What should they take care of first?

Loki: I think we are in one of the worst periods, in this country, in my lifetime. I get the feeling it's gonna get worse before it gets better. And no, they don't give a fuck about us poor folks. In fact, they want to push more Americans into our bracket, which will only make shit worse on the streets. Like I said, the world is a ghetto.

What's up with the Siccmade family, can you keep in touch constantly with all of em or is everybody just busy right now?

Loki: Zagg's about to drop a solo. So is Phonk Beta. There's the Suspicion record, with C.O.S. and Lynch, that just hit the stores. There's a Calico record coming. Yeah Siccmade is pretty busy. Of course I'm still in contact even though Bloc Star is my focus now.

Any comment on Sicx, have you spoke to him?

Loki: Haven't talked to him in years. He did some bad shit and he's paying for it. Breaks my heart, for him and the kids, but nuff said.

What is it like to work with Doomsday, is there anything on your mind in doin another project like the plague?

Loki: Doomsday are a gas to work with, I'm always game to fuck with them. There is another Plague in the works, I've recorded 2 verses for that project and we supposed to connect again to do some more.

Who else you feel out there?

Loki: I'm feeling Ludacris, Scarface, Bun B, Ras Kass. That Ebony Eyes is a nasty bitch, lol. I ain't really been listening to much, since I'm in the lab workin on Bloc Star Records.

Do you think the internet made it easier for underground artists or do you think it's curse as well cuz people can download anything in minutes?

Loki: All that shit about the internet the industry puts out is spin. They just trying to cover their own rip-offs that they have made standard for the industry. Tech N9ne went and offered his whole record for free on the internet and it spiked his record sales in stores by 30%. The trick is to turn the internet to our advantage. Trust me, Bloc Star will do that.

What's in your deck?

Loki: Last night's studio session: "Exit strategy" with Loki, G-Macc and X-Raided. "The merger" with X-Raided and Loki. And "Dirty job" with Loki, T.A. and Bleezo.

Any wishes for collaborations still?

Loki: I'd like to collab with Mac Mall, Cold187um, Ras Kass and Chino XL.

Would you like to do another project like Now Eat? Maybe some DVD material of Bloc Star?

Loki: Bloc Star is going into DVDs in 2006, definitely. We have a whole series planned out but I'll let em speak for themselves instead of woofin. As for doing another Now Eat, no. At least if it comes out lookin like that. The script for now eat reads great but we had poor execution and I don't want to repeat that.

Some shout outs at last to all your fans worldwide out there?

Loki: Good looking out, y'all, for supporting me. Next up is the Bloc Star era, y'all better keep up!
 
Dec 27, 2002
1,320
2
0
#4
loki, i just hope that you will do x-raided justice in terms of production. not hatin, but most beats nowadays just aren't up to par. bring back the old school beat--deep, dark, and with them tight bass lines. i think your 'year of the deuce' was on the right track. people have been feignin for this type of production for years now (evidenced by the pleas to bring back the sods and loaded styles--its really about the production, not the the 'sicc' lyrics) and little has been delivered. best of luck in your ventures.

almost forgot to ask: does x pre-approve the beats to be used? i basically just want to know that the man himself is getting the production he wants, not what he is dealt.
 
May 24, 2002
782
0
0
81
www.cinsityrecords.com
#5
Loki is the shit. We enjoy workin wit him too, ALWAYS spits some good shit. Anytime we go up to Sac to work we all know Loki don't need shit but the title to the song....he is gonna come back with some A1 type shit. Seems like he disappears, you tell him what the song is about and he disappears, then the next time you see him his shit is done, ready to lay it down.
 

poet

Sicc OG
May 26, 2002
810
0
0
15
#7
This was only a rumor oh so long ago....

This is a very nice surprise. Been in the caves, writing and not breathin enough open air. Come out and this is what I find ... Great interview, great news. Will be watching, anticipating !
Loves
kabol