Blac Chyna Takes Over Hollywood!!!
HOLLYWOOD, CA (May 11, 2016) – Social media celebrity and Pop Culture favorite Blac Chyna brings her influence and impact to the technology industry with the launch of her new “CHYMOJI” collection, created by emerging tech brand Glamroks, that debut as the #1 most downloaded app in the Apple App Store.
The social media darling celebrated the release of her incredible 700+ custom emojis with a red carpet soiree inside Hard Rock Cafe Hollywood with celebrity guests Rob Kardashian. Draya Michele, Marcus Paulk, Safaree Samuels, Rosa Acosta, Sincere Show, Karen Civil, Angel Brinks, Tami Roman, EJ King, Kid Red, Brandi Maxiell, Sundy Carter, DJ Duffey and more.
Partygoers were the first to view Blac Chyna’s new “CHYMOJI” icons that depict her famous personality, humor, lifestyle, likes and loves, along with popular culture trends and more. Guests also enjoyed CHYMOJI-themed sweet treats by Sweet Mama’s, drinks, and music curated by DJ Looney.
“I’m so excited to finally be apart of the technology world! This is a significant step in my future of business ventures. Glamroks really did a great job with the roll out of ChyMoji. I’m proud to be apart of this venture,” says Blac Chyna. “There’s so much that I have in the works as far as my career is concerned. I’m just grateful that God has allowed these opportunities to find me.”
Glamroks Founder/CEO Dez White says they are thrilled to partner with Blac Chyna on the company’s first emoji app. “We’re over the moon! It took a total of four weeks to create from start to finish. Blac Chyna was very much involved with the creation process. She was very professional and great to work with. She selected everything from hairstyles, colors, facial expressions, and would send us pictures of certain things she wanted to incorporate,” notes White. “My favorite icons are those of her with a lollipop and blue hair and her twerking upside down. I was very impressed with our Art Director Shaun Harrison and the Gifs our team created, especially one of Chyna twerking on Rob [Kardashian].”
“We’re super excited! It’s been a work of passion to get [this collection] off the ground. We were able to incorporate [Blac Chyna’s] personality and humor into the emojis while also tying in her brand,” notes Shaun Harrison, Art Director at Glamroks. “My favorite icon is the one of her throwing money with Harriet Tubman on them in the air!”
Glamroks is an emerging tech brand that partners with great influencers for exciting projects. The company is all about getting their art across in quick and relevant expressions. White says the company has just signed five other major influencers and plans to release a new app every month for the next five months.
Blac Chyna, the owner of Lashed cosmetics, Lashed Bar and 88 Fin, continues to thrive as a businesswoman, adding the tech world to her list of influential dominance. Her diversified entrepreneurial pursuits include creating mega-brands in the fashion, beauty and hair industries, while remaining most importantly an amazing mother. Visit www.LashedBar.co for more information on Blac Chyna and her brands.
Visit www.CHYMOJI.com to access Blac Chyna’s CHYMOJI collection for iOS and Android devices.
Keep up with Blac Chyna on Twitter and Instagram: @BlacChyna.
Social Media Hash Tag: #CHYMOJI