Billboard Charts Now Using YouTube Data

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Gabe505

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Apr 24, 2002
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It had to happen sooner or later. Billboard Magazine, the unofficial bible of the music industry, has finally incorporated YouTube viewership into the metrics that makes up their chart rankings. This means that each chart not only reflects digital and physical sales (once the only metric reliable enough), but also terrestrial radio airplay and digital streaming, which you have to admit seems to be a potent combination that at least theoretically makes up most of the modern measurements that can accurately indicate the popularity of a song.

Billboard's YouTube data is limited to only official videos from the artists and labels,...

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